About us

Outward Digital delivers custom web development and marketing solutions, combining technical expertise with strategic insight to help businesses grow online.

Digital Strategy, Development, and Marketing

Our Expertise

Outward Digital is a digital agency that’s built on a singular principle: creating exceptional solutions for customers.

Since 2010, we’ve quietly reshaped the digital landscape for clients who seek more than just a functional website. We design bespoke websites, systems and platforms that work intuitively, scale effortlessly, and stand the test of time.

We believe in the power of custom development—creating solutions that are as unique as the businesses we work with. Unlike others, we don’t rely on pre-made platforms or plugins. Every project is a careful blend of vision, skill, and technical craftsmanship, designed to deliver seamless, long-lasting results.

Our core work spans across e-commerce and franchising - industries that demand expertise and foresight. From the first conversation to the final delivery, we ensure that each step is focused on creating something greater than the sum of its parts. The result is a solution that doesn’t just meet expectations, but defines them.

Based in the North East with clients across the UK and internationally, Outward Digital partners with businesses that appreciate quality and vision. We focus on what matters: exceptional solutions that create results which speak for themselves.

Turning Concepts into Solutions

In-house Projects

In addition to client work, Outward Digital have developed and continue to evolve projects like FranchiseBase and MyFranchise. 

These ventures embody the same commitment to custom development and strategic digital marketing. From initial concept through to launch, each project allows us to explore new possibilities and refine our craft. By creating and growing these platforms, we gain valuable insights that inform our client work, keeping us ahead of industry trends and technology.

Founder

About James Dobson

James Dobson is the founder of Outward Digital, a digital agency specialising in custom development and digital marketing. With over a decade of experience, James focuses on delivering tailored solutions that meet client needs and drive results.

Outward Digital offers a full range of services, including Technical SEO, paid advertising, branding, content production, and more. James works closely with businesses to create practical, effective strategies that build and grow their digital presence.